Newsletters

With newsletters, you can easily inform employees about what's happening on the platform. You can target specific departments or groups to make your newsletters more relevant to them. A big advantage compared to normal emails is that you can see who has opened and who has clicked your newsletter.

This video shows you how to:

• Create a newsletter
• Download the mail file to send it from your own email account
• Analyze newsletter results

Send a new newsletter:

1. Login to Beekeeper on a desktop computer
2. Click the speedometer icon at the top right-hand side of the page
3. Click the “Engagement” tab on the left, then the “Newsletters” sub-tab
4. Click “+ Add Newsletter”
5. Select the group of users you want to target
6. Click “Create”
7. Enter a Newsletter Name and click “Next”
8. Select your target segment and click “Next”
9. Enter the subject line of your newsletter and write your text
10. Drag and drop posts you want to attach (if you click the 'Favorites' tab, it will show you any posts that you have added to your favorites, using the dropdown menu on the post)
11. Click “Next”
12. Choose if you want to send your campaign immediately or schedule it to be sent at a future date and time
13. Review your Newsletter
14. Click “Send” or “Schedule” or, to save it as a draft, click “Save Draft” in the top right-hand corner

Once completed you will be redirected the Newsletters overview page. Click on the name of your newsletter to get to the analytics. You will be able to see how many users you have contacted; how many opened your newsletter and how many clicked on the link in the newsletter.